BECOME A TECH-SAVVY MUSEUM STORE
All museum-goers have an interest in learning. As an extension of the museum itself, your museum store can send visitors home with more ways to learn when you have technology-based gifts available to purchase. Gift shops can contribute up to as much as 25-percent of museum revenue, making them an extremely important part of the museum’s business. The retail space in a museum can help educate visitors, build the museum’s brand, and help to highlight the museum’s features. Make sure you are incorporating gifts and memories that allow for ongoing interaction with artwork and information that your museum features.
Books are an obvious item to offer in a museum store as they help with further learning and can serve as a keepsake for the memories made at a museum. While most books will be purchased and then put on a shelf once home, an interactive book like QuantumERA’s The Battle of the Alamo: A 3D Interactive Adventure in Augmented Reality Book means the book will be picked up again and again since each interaction can deliver unique information.
The Battle of the Alamo is a book with a powerful distinction. When partnered with a smartphone or tablet, the book invites the reader to travel back to 1836 and “step inside” the Alamo to meet the heroes from the most legendary battle in Texas history. The user will be in a reality that doesn’t tell you a story, but shows it with accurate, photo-realistic reconstructions of the church and small garrison where the legend was born. They’ll see and hear the sounds of battle, along with a narrator who explains the saga taking place before their eyes.
As a museum store operator, you want people to opt-in to repeated exposure to items purchased at your store: repeated exposure to something enhances people’s attitudes towards it. If you are looking for a technology-based interactive experience to match the physical museum experience, contact QuantumERA to discuss a custom solution.