2020 TRENDS IN AUGMENTED REALITY
We have officially entered the age of spacial storytelling. This coming year will be a pivotal year for the adoption of augmented reality, virtual reality, and mixed reality by consumers and brands. Through apps like those developed by QuatumERA, consumers
STORYTELLING IN A NON-LINEAR MEDIUM
In developing the concept for the Alamo AR experience we realized we would have to invent a new form of storytelling. It had to be non-linear. Non-linear storytelling exists in film, for instance, Pulp Fiction is a great example. The