Immersive Solutions for Experiential Marketing
Build deep connections with your target audience through personalized interactive experiences.
Experiential Marketing Technology
Those embedded in digital marketing understand that marketing and technology go hand-in-hand. A successful marketing strategy relies heavily on a variety of tools to help evaluate data, connect with users, and create engaging content. Marketing technology, or MarTech, is range of software and tools that facilitate and execute marketing activities. This software is used to work more efficiently, communicate more effectively, and measure performance. These capabilities are evolving even further with immersive technology.
A savvy marketer understands how critical immersive technology is within marketing. Immersive technology has become one of the most accessible ways to communicate, engage, and teach; all are intrinsic objectives within marketing and advertising. Marketers who can leverage these technologies can create memorable experiences to entice long-time brand loyalists and new consumers alike.
Where is Experiential Marketing Technology Impacting Customers
Integrate digital tools to help your team manage clients and promote products or services to your audience.
Build resources to help analyze and optimize your PPC campaigns.
Tradeshows & Conferences
Redefine the conference experience by finding new ways to connect with fans, improving customer service, and expanding your audience beyond the venue.
Optimize multi-channel prospecting through personalized tools built for your team.
Social Media Marketing
Develop augmented reality experiences using social media lenses that create a buzz around your products or services.
Create a pipeline to onboard affiliate partners who will promote your products and services.
Client Relationship Management (CRM)
Produce a custom platform that helps you build better relationships with your most important clients.
Web and mobile tools to stay on top of your customer’s needs.
Multi-purpose mobile apps can improve the live event experience by providing networking opportunities, engagement with speakers, personalization, and event floor mapping.
Marketing in a Post-COVID World
The pandemic had important implications for marketers trying to build lasting relationships with customers. The nature of the pandemic and its yet-to-be-seen long-term effects will continue to impact consumer behavior for the unforeseen future. The new consumer behaviors span all areas of life including the workplace, buying habits, and entertainment preferences. Because of these drastic changes, harnessing the imagination may be just as important as monitoring data streams and consumer behavior. Marketers and advertisers must rethink how to connect with consumers through e-commerce and digital channels.
Immersive Solutions for Marketing
Immersive solutions offer a wealth of benefits enabling businesses to connect with consumers and provide them with solutions to their most pressing issues. The potential of immersive technology is now mainstream knowledge. Unfortunately, many organizations still struggle to deliver results; often squandering large investments in experiences and products that don’t truly solve a need. Below we detail our proven process that reduces risk and maximizes results.
Technology Capabilities in Marketing
Offer potential customers the opportunity to try products before they buy them.
House an entire interactive demo showcasing the features of the latest car models and test driving it on the virtual open road.
Mobile App Development
Connect your brand with loyal customers and offer them rewards, special offers, and exclusive products.
2D/3D Animation & Modeling
Leverage the power of 3D illustration, modeling, and visualization to boost product marketing efforts.